‘The Secret’: a complex of 34 luxury villas in El Real de La Quinta valued at more than €100M

 The renowned architect Joaquín Torres will carry out the project of the most exclusive villa, which will occupy the three best plots of the land and will be fully customizable

 With this exclusive project, Otero Group is securing itself within luxury residentials with homes worth more than €4M

Málaga, 8th October 2021.-

A luxurious and a sustainable lifestyle seem like the key factors that will define the next moves in the Real Estate sector. Fortunately, it seems that both of these factors can be found in Marbella, where Otero Group has just announced its new development “The Secret”: a complex made up of thirty-four luxury villas, whose prices range between two and seven million euros.

The renowned architect Joaquín Torres will carry out the project of the most exclusive villa, which will occupy the three best plots of the land and will be fully customizable. In total, the project has an investment of €105M (million euros).

The project was announced yesterday afternoon at Los Naranjos Golf Club, with guests such as the Malaga Tourism Delegate, Nuria Rodríguez Cubero; the Mayor of Benahavís, Juan Antonio Mena; Rubén Otero, CEO of Otero Group (promoter of the project) and Joaquín Torres, founding partner of the Madrid studio A-CERO. More than 250 guests attended the event under strict supervision and safety measures, as required by the current health situation.

The Project

“The Secret” is the chosen name by Otero for their latest project in the Golden Triangle, and it could not be more accurate considering it is a true “real estate secret” hidden in one of the best locations of the Real de La Quinta in Benahavís.

There are few places in the world that can offer the quality of life of this area, a fact that is undoubtedly clear to the CEO of Otero Group, Rubén Otero, who highlights “the firm commitment the company has to unique projects in Andalusia, help improve the quality of life of our customers and continue to convert the Costa del Sol into an international benchmark as a destination for residential tourism”.

A premium experience, for a unique client

“The main objective of Otero Group when promoting its premium promotions is to make the customer feel like an exclusive consumer throughout the entire sales process. You must take the perspective that you are not buying a home, but that you are taking possession of a unique property in that will shape your life scenario.

From our company view, we believe that promoters of premium Real Estate have to go beyond the sale of real estate and have to enjoy the unique experience: during and after the purchase”, says Rubén Otero, CEO of Otero Group.

Post-pandemic life trends

The paradigm shift in consumer habits and post-pandemic work models have caused a transformation in the traditional pyramid of needs of the consumer-buyer of luxury residential products.

Those who used to choose Marbella as their second residence are now looking for it to be their main residence. Harmonizing your family life with your professional life is no longer an option, but it has become an aspiration of first necessity, and Marbella has become the best residential destination for families and professionals.

“The Secret” was born to meet this demand for a premium residential product on the Costa del Sol, with it being a unique real estate project that was announced today by Otero Group with the trademark of the prestigious architecture studio A-CERO, with Joaquín Torres and Rafael Llamazares at the helm.

Project magnitudes

With a final investment of 105 million euros, the complex consists of thirty-four luxury villas, whose prices range between two and seven million euros. The renowned architect Joaquín Torres will carry out the project of the most exclusive villa, which will occupy the three best plots of the land and will be fully customizable. Currently, there are already eight villas with a construction license and the works are scheduled to begin in January 2022.

“This project is another sign of Otero Groups’ clear commitment to being a benchmark in the premium residential sector of Andalusia and for this particular one, we have entrusted A-CERO, an architecture studio with prestige and richness. We hope that with this project our cardinal alliance with the study of Joaquín Torres and Rafael Llamazares will be just the beginning of a long road full of successes and unique projects together”, says Otero. “We are sure that this project will generate a positive and sustainable impact in the area since this type of promotion helps the Costa del Sol to stand out as an international tribute destination for residential tourism. Likewise, thanks to projects such as “The Secret”, we help promote and stimulate employment in the area. As an example of this generation of employment, it is expected that a total of 800 jobs will be created during the construction phase, until the summer of 2023, the estimated finish date”, highlights the CEO of Otero Group.

Potential buyer profile

As for the nationality of the buyers, the Scandinavian, Dutch and Belgian public stand out, with an average age of 45. Many of them are drawn to the security that this complex provides, being the second promotion of the Golden Triangle with armed guards, as well as offering the option of warding off the rooms or living room and using steel for blinds or walls. The certainty of safety is undoubtedly an added value with a high emotional component.

Each villa has a total of 1,000 meters with access to the services of the Real de La Quinta. By paying for an additional service, The Secret owners will be able to enjoy the facilities of the Lake Golf & Country Club. This club will house a golf course, an artificial beach, and a pool area for non-motorized water sports. Surrounding it, will be a wellness centre with a fully equipped gym, as well as a spa, sauna, massage areas and a heated swimming pool.

* For more information about the project and its technical and architectural characteristics visit the web https://otero.com.es 

About the cardinal alliance between Otero Group and A-CERO

This new Otero Group project will mark the beginning of a cardinal alliance with the prestigious architecture studio A-CERO, as it is expected that this will only be the beginning of a long journey between the two companies.

As Joaquín Torres himself declared this morning:

“The union with the Otero Group is a true reward for A-CERO, which comes to us after more than 25 years of hard work with projects of different types, but always specialized in luxury housing. This reward comes to us after having built more than 1,000 single-family homes around the world. Aspiring for excellence for us and for The Secret project is not an option, it is a must. Marbella is without a doubt one of the places on the planet where any architect would dream of working. Its climate, its people and its environment all make it a unique location. Good design transcends forms. It is the reflection of a good life”.

About Otero Group

A leading real estate developer on the Costa del Sol plans its national expansion in the short term (2022-23), with the main objectives of business diversification, geographic expansion and positioning as a premium brand in the real estate sector.

At the business level, Otero Group closed 2020 with a sales turnover of almost €50M (million euros). This year, 2021 a total turnover of around €100M is expected. For the period of 2022-24, the objective is to increase the total billing figure each year to exceed €300M in 2024.

The recently created Andalusian company (2017) stands out for its business model based on comprehensive management that covers the entire production process: from project conceptualization to delivery to the client.

With a portfolio developed by more than 3,000 real estate assets (Residential, tertiary, etc.), the Group currently has more than 300 million euros in assets under management and marketing.

Sobre A-Cero Joaquín Torres & Rafael Llamazares Architects

A-CERO is a company that was created in 1996, whose activity is focused on the integral development of architecture projects. The team that is led by Joaquín Torres with the helped of his partner Rafael Llamazares, has grown since then, now bringing together more than 100 professionals, distributed between two locations in Spain (Madrid and A Coruña), United Arab Emirates, Dubai and working in recent years and currently in projects of different sizes in other countries such as Brazil, Vietnam, Lebanon, Russia, Austria… among others.

www.a-cero.com

La entrada Otero Group entrusts the A-CERO architecture studio with its new luxury residential project in Marbella se publicó primero en MN Comunicación.

The magnificent event held by The View Marbella was organised by MN Comunicación who also managed all the communication with the press for the event.

La entrada Video The View Marbella 2019 se publicó primero en MN Comunicación.

Marbella, April 12^th 2018.- The number of residential property sales in Marbella and its immediate surroundings, accompanied by the ever-increasing number of tourists year on year, have lead experts from the real estate and banking sectors to predict the beginning of a new golden era for the real estate sector in the area for the coming years.

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According to the ‘Marbella Property Market Report 2018’ prepared by Christopher Clover, CEO of Panorama Properties, the longest established real estate agency in Marbella, there are still some areas where the price of housing is below the peaks of 2006 and 2007. However, the demand in the most sought-after areas of the municipality is outstripping supply, which has driven up prices, even almost doubling in the most exclusive areas compared to 2011, when the market hit bottom. These kinds of increases are located in very specific places such as the beachside of The Golden Mile.

The Costa del Sol, and especially Marbella, is one of the locations that most drives the residential real estate market. In fact, the National Institute of Statistics (INE) confirms that Malaga is the fourth Spanish province, in which the most houses were sold during 2017 (30,064 compared to 15,917 in the Balearic Islands), surpassed only by Madrid, Barcelona and Alicante.

According to Panorama’s ‘Marbella Property Market Report 2018’, the recovery of the residential market in the Marbella area began in 2012, two years earlier than in the rest of Spain, hence it is more consolidated than in the rest of the country. Currently, the cycle of new construction is gradually beginning, as confirmed by the figures of projects approved in 2017 by the Professional Order of Architects of Malaga. A total of 4,895 living units that represents only 10.88% of the 45,000 units approved in 2007.

“The strength of the current residential market lies with properties between 200,000 and 1,500,000€ for apartments and between 700,000 and 2,500,000€ for villas. Many of the properties located in the best residential areas that are between 20 and 50 years old, are being bought and either torn down and rebuilt, or totally refurbished, some by end users, others by professional developers”, specifies expert, Christopher Clover, who has been analysing and writing about the luxury real estate sector on the Costa del Sol for 48 years. It also highlights how “The strength of the Marbella market differs from that of the rest of Spain due to the “multi-source market”, that is, the extraordinary diversity of nationalities of the buyers coming from all over Europe and the rest of the world”.

Investors in the area acknowledge

 that the rental market in Marbella is experiencing a strong rebound, with increases in both demand and prices to unprecedented levels, especially for luxury and modern properties that also offer security. In addition, fixed and variable mortgages are offering interest rates at historic lows and tourism figures are breaking records year-on-year.

In an area well known for its “residential tourism”, real estate sales are closely related to the high number of tourists that visit Marbella, which is an added factor for positive analysis.

Christopher Clover concludes: ” For many, the hard evidence of the positive evolution of the Marbella property market, will no doubt lead them to conclude that 2018 and the coming years represent an outstanding time, perhaps even a historic opportunity, to purchase property in this area”.

Panorama Properties

Panorama, in the city since 1970, is the longest established real estate agency in Marbella and is the exclusive representative and international associate in the Greater Marbella area of the prestigious U.K. based global real estate agency Savills.

Panorama is one of the few residential real estate agencies in Spain that is regulated by the renowned British institution, Royal Institution of Chartered Surveyors (RICS). Panorama and its team of 27 professionals specialise in the sale and rental of high quality villas, townhouses and apartments in the Golden Mile area and its surroundings, including the municipalities of Benahavís and east of Estepona.

Website: www.panorama.es

Christopher Clover

Mr. Clover is an accredited Real Estate Consultant (Gestor Intermediario en Promociones de Edificaciones – GIPE and graduated with distinction in Economics, Commerce and French from the University of Virginia, USA. In 2015 he accepted the nomination to become an Eminent Fellow of the Royal Institution of Chartered Surveyors (FRICS). Christopher is trilingual in Spanish, English and French, and has over 48 years of professional experience in the sale and administration of Spanish properties and international real estate advice, working in England, France, Japan, Morocco and the United States where he obtained his first real estate license in 1968.

Web: www.mncomunicacion.com

Email: comunicacion@mncomunicacion.com

Móvil: 626 681 308

La entrada ‘Marbella Property Market Report 2018’ signals a new Golden Age for the sector se publicó primero en MN Comunicación.